Lifestyle Lab

Event: Lifestyle Lab

Venue: Westfield London

Client: Westfield

Working with Westfield, we constructed a luxury ‘Lifestyle Lab’ for a four-day wellbeing pop-up event encouraging Londoners to nourish their body, mind and soul. The event featured the first ever cafe from The Body Coach, Joe Wicks offering ‘priceless dishes’ in return for a charity donation as well as the opportunity to scan your body’s antioxidant levels in 30 seconds thanks to Nobel Prize winning technology from Pharmanex. A smoothie cycle station encouraged participants to blend their own fruit juices through pedal-powered bikes whilst ‘The Studio’ offered wellbeing talks and free 30-minute fitness classes.