Vibrant windows display for the Hermès Summer Collection with neon lighting and sustainable materials.
Since 2017, TRUE have enjoyed creating many window displays in the UK and Europe for Hermès, the French luxury fashion brand. Working with talented designers such as Anna Burns and Fotis Evans, the imaginative, themed windows are transformed overnight, often with multiple sites launching simultaneously.
With this 2019 project – Hearts and Minds – we introduced the use of a recycled, sculpting medium to ensure sustainability remained at the forefront of the brand. From recycled foam extrusions to a meticulously painted finish, the summer window installation featured LED neon and vibrant colours to bring the complex design to life.